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links for 2010-02-17

17 Feb
  • I don’t care about ebook windowing…I don’t care about ebook pricing games. I don’t even care how long it took the author to write the book, the amount of research that went into it, and that it was handwritten in blue ink on yellow paper. None of these things are indicators of whether or not I’m going to have an awesome reading experience.
    Basically, a publisher has one chance to get my money…I will…attempt a purchase. If the book is not available…I will either buy something else or find myself distracted by other bright and shiny things…
    There are way more books that I want than there are books that I need. If I stopped buying books for five years, chances are I still won’t finish all the books I already own that I haven’t read…
    Today’s wanted book becomes tomorrow’s forgotten book…
    I have a sense of entitlement when it comes to purchasing books. Availability, format, price. Where I come from this type of entitlement goes by another name: customer service.
  • So let’s review:
    * Everyone want to make more money; be charged less and keep more (either in the short or the long term).
    * Prices ultimately are what the market will bear; they are how buyers and sellers decide what something is worth at a particular moment given a set of circumstances. Over a mind-boggling number of transactions eventually the market sets a price that reflects what people are willing to pay (all things being equal).
    * Nothing says that prices have to be tied to marginal cost…although that clearly plays a role in how prices are usually set…
    Now, if all the people ranting and complaining about books priced above $9.99 are the majority – or a powerful minority – then we are likely to see publishers react to that either by marketing, outreach and education or by lowering prices – most likely a combination of both. Again, that is how it works – buyers and sellers act in their interest and prices eventually reflect what people are willing to pay.
  • So let’s review:
    * Everyone want to make more money; be charged less and keep more (either in the short or the long term).
    * Prices ultimately are what the market will bear; they are how buyers and sellers decide what something is worth at a particular moment given a set of circumstances. Over a mind-boggling number of transactions eventually the market sets a price that reflects what people are willing to pay (all things being equal).
    * Nothing says that prices have to be tied to marginal cost (the cost of the next widget) although that clearly plays a role in how prices are usually set.
  • At the risk of sounding nationalistic, respecting oneself and one’s country is a fundamental step towards achieving development goals. Until we start believing that the life of a common Indian, and the soil of our own country, is as valuable as that of anyone or anywhere else and should be treated as such, we’ll always be third world – in mentality even if not institutions.
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Posted by on February 17, 2010 in Links

 

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